Tampa Bay Lightning may not have won the Stanley Cup, but they did win the hearts of the fans. Through-out the Playoffs, Lightning fans gathered at various Bud Light Watch Party events during away games and showed an enormous amount of support for their team.
Bud light partnered up with the Lightning and started the Watch Party event series at Channelside Plaza, only to grow larger from thereon. At one point, the Watch Party was hosted at Curtis Hixon Park with over 7,000 attendees. Game 6 Watch Party was hosted at the Amalie Arena, and pulled in around 17,000 fans.
“We are very proud of our team and our fan base here in the Tampa Bay community. It was an honor for Pepin Distributing and Bud Light to be a part of the heart-stopping playoff games that the Lightning put on”, said Pepin Distributing’s Director of Marketing, Bill Gieseking.